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How to Use PLANOLY's Drafts Features in Your Content Strategy

Our Post Drafts Feature on PLANOLY is an incredibly helpful tool when it comes to your planning strategies! However, many of our users are unsure of how to use it or unaware that it even exists. We're going to highlight a few tips and best practices for you to learn about our Drafts features. The best part about Drafts is that you can plan content ahead of time and organize it in different draft folders. You can locate the Drafts folder by tapping on the Draft icon (grid with a '+' sign) in the top right corner of your PLANOLY grid. There is an option to create drafts for your grid or Stories, which is helpful when it comes to keeping your content organized and easy to find. We're going to break down a few ways to use Drafts as a brand or influencer.

Using Drafts as a Brand

As a brand, you have a lot of content to juggle, maintain, and keep track of. The Drafts feature can help ensure that all of your content is accessible for everyone on your team that needs it. We suggest creating different categories to keep track of upcoming campaigns or collaborations. Here are a few ideas on how to categorize your Drafts:

  • Photoshoots
  • Influencer partnerships
  • New product releases
  • Upcoming events
  • Event recaps
  • Instagram Story takeovers
  • Inspiration
  • Pending posts
  • Reposts
  • Campaigns

Whether you're organizing content for your grid or Stories, our Drafts feature is the perfect place to store your Instagram content before it's ready to post. It can make a huge difference in your overall workflow and content strategy. Here at PLANOLY, we use Stories Drafts when planning out our Instagram Story takeovers. We also categorize our Drafts by color, so we know which folder to pull images from before planning out our grid. Everyone works differently though, so figure out a good system that benefits you the most! *PLANOLY Tip: Name your drafts by date if you need to post by a specific time.

Using Drafts as an Influencer

Influencers are the ultimate entrepreneurs, and our Drafts feature is the ideal tool to help you manage upcoming content for your Instagram grid and Stories. Whether you're partnering with a brand, planning forthcoming content, or just trying to keep your content sorted out - the Drafts feature is a gamechanger for planning strategies. Read on to discover a few tips for how to use Drafts as an influencer:

  • Brand collaborations or partnerships
  • Photoshoots
  • Event recaps
  • Inspiration
  • Outfit or style pics
  • Flatlays
  • Travel
  • Blog post promo
  • Beauty
  • Giveaways
  • Tutorials

Drafts are a temporary place to store your content for your grid and Instagram Stories before posting. The way you categorize your Drafts depends on your content needs, so play around with it to figure out what works best for you! *PLANOLY Tip: Keep in mind when naming your Draft folders that the text limit is 15 characters. Our Drafts feature is available on web and mobile, so you can arrange and plan out your content from anywhere! We hope you love this feature and find it helpful for all of your digital strategies and Instagram planning.

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