Clean girl aesthetic

The term/ phrase is used describe a specific visual and lifestyle trend associated with cleanliness

"Hailey Bieber has the ultimate "clean girl aesthetic."
History and usage

It gained popularity on platforms like Instagram, TikTok, and Pinterest.

The "clean girl aesthetic" typically involves curated content that emphasizes a neat and organized lifestyle, often showcasing well-designed spaces, simple and cohesive color palettes, and an overall sense of tidiness. This aesthetic extends beyond physical spaces to include personal habits, skincare routines, and overall well-being.

Influencers and content creators started popularizing the "clean girl aesthetic" in last couple of years by sharing images and videos that embody the clean girl vibe. The trend reflects pop culture valuing simplicity, mindfulness, and an organized approach to various aspects of life.

@infinitescrollpodcast why #cleangirl is in its flop era: a deep dive into the rise & fall of one of tiktok's biggest trends🫧🧼 search 'infinite scroll' anywhere you get podcasts to listen to the full episode🎧 #cleangirlaesthetic #cleangirlmakeup #cleangirlroutine #cleangirllifestyle ♬ original sound - infinite scroll podcast