Best Practices Archives

Plan for Cyber Monday as a Brand

Holiday shopping starts as early as October now. 45% of millennials look at social media for...

How Brands Battle Influencer Fraud

“Why should I invest in influencers if there are some with fake followers that won’t give me...

Swipe-Up Feature in IG Stories

Having access to the ‘Swipe-Up’ feature in Instagram Stories can be a gamechanger when it...

New Shopping Feature in IG Stories

Instagram recently released a new shopping feature for Instagram Stories which enables...

Instagram’s Quick Replies Feature

Instagram’s ‘Quick Replies’ feature is the perfect solution for brands and influencers...

Best Video & Editing Apps for IGTV

As IGTV continues to grow, more and more people are utilizing this new feature to curate...

3 Blogging Platforms for Beginners

Starting a blog can be quite the task to take on, especially when you’re faced with so many...

Activating Influencers Offline

There's no shortage of influencer-related content to be found online. Due to the nature of...

Balancing Your Content as a Brand

Summer is coming to an end, which means that if you haven’t started planning out your holiday..

Survival Guide for Small Businesses

When most people think of the holiday season, images of family gatherings, joyful occasions...

Brand Holiday Influencer Strategy

Christmas in July just passed a few weeks ago, which means that if you haven't started...

Monetize Your Holiday Content Now

While it is still summer (hello 100 degrees), now is the perfect time for influencers to...

Put Together an Influencer Strategy

The art of successful influencer marketing varies heavily from brand to brand, and while...

When to Integrate Influencers

At PLANOLY we're working diligently to expand our toolkit of influencer-centric articles, and..

Consider Yourself an Influencer?

You can’t deny, social media plays an incredibly important role in today’s society. With...

Influencer and Brand Collaborations

Working with brands as an influencer can be incredibly exciting and a wonderful opportunity...

How to Use IGTV

IGTV is such a versatile feature for content creators, whether you use it as your main source..

Breaking Down the Influencer Brief

At PLANOLY we are on a mission to create best-in-class tools that enable marketers, content...

Influencer Marketing Case Studies

Before you start building out an influencer campaign for your brand, it’s important to not...

Creating a Captivating Campaign

Social media channels today are a battleground for millions of brands to capture the...

How to Improve Your “About Me” Page

If you’re a blogger, creative, or small business owner then you’ve had to create an...

4 Apps for Creatives & Freelancers

Working for yourself comes with its fair share of hardships and stressful moments especially...

How to Curate a Color Story for IG

We previously talked about how to create a cohesive feed on Instagram...

How to Create iPhone Content

A few years into my marketing & branding career, I decided to venture out on my own and start..

How to Step Up Your Newsletter Game

Newsletters are without a doubt a great way to promote your business, side hustle, or blog...

A Beginner’s Guide to SEO

Search Engine Optimization (or SEO for short) is extremely important for businesses of all...

New Feature: Stories Drafts

Since Instagram Stories was first released, it has become wildly popular with businesses and...

How to Shoot the Perfect Flat Lay

Have you ever wondered how those swoon-worthy flat lays you see all over your feed are taken?..

New Instagram Features to Know

Instagram has been busy as usual! They recently rolled out several new features that we are...

Instagram Metric Glossary

One of the most essential elements of tracking your success on social media is not only...

IG Live: Collaboration Equals Trust

When growing your brand in today’s digital space, collaborations and partnerships are an...

How to Use Lightroom as a Beginner

Have you ever wondered what Lightroom is and how to use it? Well, you’re in luck because...

Cameras For Bloggers and Businesses

You’ve probably heard - great content goes hand in hand with great imagery. And it’s 100% true!

How to Create a Brand Moodboard

In the first post in this little branding series, I had you answer a series of questions in...

Instagram Strategies for Your Grid

If it's not evident already, Instagram is home to an abundance of content creators and...

Spring Clean Your Social Media

With a new season on the horizon, and with the idea of "spring cleaning" in mind, we've been...

How to Break Down Good Engagement

Social media is a numbers game. But do you know what the exact numbers to play with are?...

How to Create a Content Calendar

In the blogging world, content calendar’s are a widely known term but not always utilized...

Build a Loyal Instagram Following

Remember the times when Instagram was a new innocent platform for sharing images of lattes...

Giving Your Brand a Personality

Creating a brand that people enjoy and relate to is a key aspect when owning a business....

The Art of the Instagram Story

As Instagram continues to evolve, this provides users with even more opportunities to tell...

Building an Instagram Strategy

Every business strategy today has one common thread when it comes to marketing in the digital..

In The Mood For Planning

Having a strong foundation set at the beginning of the year always inspires more productivity..

How to Utilize Instagram Highlights

Instagram’s newest feature, Highlights, is a powerful tool that influencers and businesses...

How to Engage with Your Audience

For a brand or influencer, curating a loyal audience and learning who your following is can...

IG Live: Creating a Cohesive Feed

A question we often see from our Planoly fam is how to make your Instagram feed cohesive...

How To Stay Ahead Of The Curve

2017 has been a big year for Instagram! The platform has solidified its place among the big...

How to Brand Using the 4 V's

Branding is one of those words we tend to hear a lot these days — whether it’s in respect to...

Planoly February IG Live Sessions

For two months now, we’ve been diving into Instagram Stories and talking to you 1-on-1 to...

Extending Your Content Strategy

At PLANOLY, we pride ourselves on being both an industry-leading app and professional...

IG Live: Building Better Content

Analytics and insights are a beneficial tool in helping you to improve your content strategy...

IG Live: Boost Groups

Are you interested in learning more about boost groups? You’ve come to the right place! We...

Dynamic Workflow w/ Planoly + VSCO

A super simple and reasonable goal for 2018 is to plan a little bit more and streamline...

IG Live: Affiliate Marketing

Affiliate marketing is a worthwhile way to monetize your Instagram presence and turn blogging..

How to Start a Bullet Journal

If you don’t know about bullet journaling yet, then you’ve probably been living under a rock...

What NOT to Do on Instagram

We always talk about what you should be doing on Instagram, but it’s time to shed some light...

5 Ways To Drive Sales from IG

For many content creators, Instagram is a blank canvas to showcase some of their best...

Planning Content Resolutions

Brands and businesses of all sizes are planning their goals, budgets, and potential...

Creative Content as a Big Retailer

The introduction of new platforms has shaken retail to its core. As a result, new industry...

How to Plan Ahead for the Holidays

Our mission at PLANOLY is to empower marketers, content creators, and digital mavens at every..

5 Tips for Creating IG Content

When it comes to creating visual content for social media, I’ve always thought that product...

Content for Offline Initiatives

Whether you're using social media as a business or individual, this content should act as a...

Quality vs. Quantity

When it comes to social media, we play it by the rules that it’s a numbers game...

Avoid This Letter From the FTC

On every sponsored post you look at, you’ll always notice that you see #ad and #sponsored...

IG Story Takeover Case Study

Instagram Stories are quickly becoming a go-to outlet for influencers and businesses alike...

Planning Content as a TV Brand

Networks have to remain relevant and digitally savvy on social media...

Planning Content for the Holidays

Planning is an essential for content creators and brands all year round...

Understanding B2B + B2C Content

There’s no denying that we’re in an age where content is king. With this constant need, it’s...

6 Tips to Prepare for the Holidays

Planning ahead is always better, especially when it comes to the holidays...

The Best Hashtags for Your Audience

With the introduction of Hashtag Manager, it becomes ever so easy to manage hashtags that go...

Personal vs Professional Content

Individuals can use their social platforms and presence to paint a holistic picture of who...

How to Craft Your Visual Identity

In a visually-led landscape, it can sometimes be challenging for brands (both emerging and...

Planning “Creative” Content

There is a true art to planning and posting great content - though this approach isn't...

Finding Your Voice

A picture may be worth a thousand words, but in the digital age, finding, knowing, and OWNING..

Plan Insta Like a Creative Director

Our Creative Director, Brandy Pham, is a pro when it comes to smart planning...

The Do's and Dont's of Hashtags

How to use hashtags correctly is an essential part of building your social media strategy...

Client Experience on Instagram

Good branding is an essential part of a positive client experience...

The Rise of the Micro-Influencer

As social media continues to evolve, "influence" has taken on a whole new meaning in the...

How to Monetize Your Instagram

...the many opportunities to tap into when it comes to monetizing your Instagram feed.

Get Back On Track

The fourth of July has come and gone, but can’t we just stay in vacay mode forever?

How to Photograph Products for IG

Your audience needs to see what you’re selling, and Instagram offers the perfect platform to...

How to Split Your Instagram Grid

You may have noticed some Instagram accounts have images that are split on their grid...

Advanced Tips: The EmmaRose Agency

Take a closer look at Tiffany's expert tips for branding, styling, and visual storytelling...

Rising Trends for Food Brands

There’s no questioning food’s prominence in the content landscape - especially with regard...

Plan of Action

The modern workplace is changing, and with it, comes a new set of standards and opportunities..

Use Instagram Stories to Compliment

Instagram used to be much more “instant” than it is now, and we tend to be much more focused...

How to Incorporate Multi Posts

How to Use Planoly's new feature to plan multi photos or video campaigns for Instagram...

Why You Shouldn't Auto-Comment

While auto-commenting seems to be a fast growing craze in the Instagram community, we are...

Guide To Finding Your Content Niche

Find your tribe and you’ll thrive - the same holds true from a content perspective and as...

Planning Content For Insta Stories

What to consider when it comes to planning for fun, fresh and approachable content that...

How to Conduct Your Instagram Audit

I usually start with an overall brand audit, let's start with dissecting Instagram...

Planoly’s Desktop vs Mobile

We’re outlining a few key points of each experience of Planoly's desktop and mobile apps...

Brand and Instagram Tips: Sock Club

Learn more about their branding process and how they continue to grow every day...

New Features on Instagram Stories

Instagram Stories has been growing in popularity and is widely used by influencers, celebs...

How to Use Colored Backdrops

Color is one of the most effective ways to communicate the essence of your brand, and...

10 Ways to Start Your New Year

Resolutions might not be for everyone, but it’s always a good idea to make a change for the...

Getting Back Into Your Workflow

Get back into your workflow sooner than later with these tried and true strategies...

The 5 C’s of Creating Content

I came up with my 5 c’s of creating content for Instagram, and though the way that you apply...

Advice: Calli of Something Social

Calli shares her expert experience and advice on all things social media and Instagram...

Anatomy of an Instagram Post

If you’re using Instagram for your brand or business, there’s a lot more planning that goes...

5 Instagram Accounts to Follow

It’s not easy to curate a consistent flow of eye-catching images so we get giddy when we find...

Planning Content Around Social

At CONNECT(ED)ITORIAL we pride ourselves on creating content that is both people-centric and...

Photography as a Powerful Medium

Photography is a powerful tool to communicate so much without uttering a single word. A photog...

Planning Multimedia Content

In a sea of content it’s hard to know where to start in terms of differentiating yourself from...

Rising Trends For Fashion Brands

As we become more increasingly connected, it has become easier to identify digital trends acro...

Using Planoly to Improve Your Team

Leading a team through the ever-changing world of Instagram can be a daunting task. Luckily, P...

Develop a Visual Strategy for Insta

It’s undeniable that social media has become an essential tool in most business’ marketing str...

Planning With The World In Mind

The introduction of technology into our lives has undoubtedly changed the way we consume and s...

Content That Inspires Comments

Just as we all found ourselves in an Instagram groove, we were thrown a curveball that will im...

Planning Content with Data in Mind

There’s a true balance of science and art when it comes to compelling content that entices you...

Importance of Comment Management

In our previous article we touched on the importance of planning content that inspires comment...

Tips for Planning with a Team

They say it takes a village. For us community and collaboration are driving factors in creatin...

Plan Solo as a Small Business

The challenges that face small business owners everywhere vary based on many external factors...

Instagram & Photo Editing Apps

Instagram is one of the most popular and fastest growing social media communities, and we can ...

How to use Instagram Hashtags

Advice: How to use # hashtags to your advantage on Instagram effectively and stylishly. Ever w...

How to: Instagram and Food

During our Create Cultivate Dallas Mentor sessions, we had the pleasure of meeting wonderful F...

Advice: Planning For Special Events

In this day and age content's place in a marketing strategy is key whether a business is in th...

Fillers for Brands - Regrams

Let's be real. As a mom, wife, business owner, shop owner, jewelry designer, graphic designer...

How to Spend Your Sundays

Ever wonder how successful people spend their Sundays? Here's how to spend your Sundays while ...

Rule of Thirds

Use the "rule of thirds" for your focal points on your frames. See image for example: use the ...

Advice: Learn to Plan

Those who fail to plan... plan to fail. How many times have you heard that quote over and over...

How to Create an Appealing Insta

How does your Instagram feed look? How does it flow? Does it inspire you or others? When a new...

Instagram Tips on Consistency

When should I post on Instagram? How many posts should I post a day? What times are the best?