New Feature: Instagram Auto-Post via Planoly


We’re thrilled to announce that Instagram Business Accounts can now Auto-Post on PLANOLY! The days of having to do the extra step of pushing posts through on Instagram are now over. You can easily schedule your content and watch it magically appear on your grid without having to spend extra time to manually push it live on Instagram. Talk about a seamless and smooth workflow! 

This news changes the game, but there are some things that you need to know before you begin using this feature. Read on to find out Instagram’s guidelines for the in’s and out’s of auto-posting via PLANOLY.

Who Can Use It?

To Auto-Post, you must have an Instagram Business Account. It’s easy to get started. Click here to set up your Business Account.

What Type of Content Can You Post?

You can post single images and video posts through Auto-Post. Enabled posting features include the following: User Tagging, Location Tagging, and 1st Comment. You cannot post Stories and Carousel Posts through Auto-Post. Posting features not included are the following: Instagram Shoppable Tags

What Are the Image & Video Specifications?

We want to ensure that the images and videos that you’re sharing via our Auto-Post feature help tell the story that you’re visualizing. In order for your content to not appear blurry or smaller and larger than the original image, we’re laying out specifications and guidelines for you to follow when planning your content for Auto-Post below.


We support BMP, JPEG and PNG (as required by Instagram) for the Auto-Post feature along with the following image specifications:

  • Images can have a maximum file size limit of 8MB.
  • The aspect ratio should be within a 4:5 to 1.91:1 range
  • Minimum resolution: 150×150 (lower resolutions will be scaled up to the minimum)
  • Maximum resolution: 1920×1080 (higher resolutions will be scaled down to the maximum)
  • User and Location Tagging is enabled through Auto-Post. 


Please note, that only paid plans can upload and schedule Auto-Post videos, and your video files must be in either MOV or MP4. We’re listing our additional video guidelines for auto-post for you below. 

  • You can have a maximum size limit of 1920px Height by 1080px Width. 
  • You can have a maximum size limit of 100MB
  • Video ratios must be within a 4:5 to 16:9 aspect ratio range. 
  • Your video duration can be between a minimum of 3 seconds and a maximum of 60 seconds
  • Only Location Tagging is enabled for video on auto-post. 

What Can You NOT Auto-Post?

  • Stories
  • Carousel Posts
  • Drafts
  • Instagram Shoppable Tags
  • Branded Content Tags 
  • Filters

How to Enable Your Instagram Account to Auto-Post

You can enable Auto-Post on the PLANOLY APP or WEB. 


  1. Go on the WEB dashboard at
  2. Click on the MENU bar (at the top right-hand corner indicated by the three bars)
  3. Click on MY PROFILE
  4. Scroll down to your MANAGED SOCIAL PROFILES (where you’ll see your Instagram Accounts)
  5. Use the toggle under Instagram Auto-Post to enable ‘Auto-Post’ by switching it to ‘Yes’
  6. You’re now set up to auto-post your content. Click (+) to ADD TO GRID to choose your media, then toggle to AUTOMATICALLY POST TO INSTAGRAM and begin scheduling your content to auto-post! 

Note: You can also enable ‘Auto-Post’ for FB by using the toggle under Facebook Auto-Post. Learn more about Auto-Posting to Facebook here


  1. Open the PLANOLY app in Grid View (for Instagram) 
  2. Tap on the OPTIONS to view your options menu (at the bottom right-hand corner, indicated by three dots)
  3. Tap on ‘Enable Auto-Post’ to open Facebook and authorize PLANOLY to post to Instagram on your behalf
  4. You’re now set up to auto-post your content. Click (+) to ADD TO GRID to choose your media, then toggle to AUTOMATICALLY POST TO INSTAGRAM and begin scheduling your content to auto-post! 

Note: If a post fails to auto-post, check Down Detector for live coverage of Instagram outages in your region.

Get started with using Auto-Post via PLANOLY today and don’t forget to also tap into our Analyze Web Dashboard for an advanced look at Instagram content performance and engagement metrics!

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